Jumanne/Timeline
< Jumanne
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Early viral stunts
Before gaining widespread attention for the Subway incident, Jumanne attempted to build an audience through provocative public videos and music promotion.
Among these recordings were incidents in which he caused disturbances inside retail establishments, including knocking merchandise from shelves while referencing deceased rapper Pop Smoke.
The videos attracted criticism for their disruptive nature but also generated some online attention.
These early activities established the approach to internet fame that would eventually lead to his most widely publicized controversy.